SB2875
CONSUMER DATA PRIVACY
TL;DR
Illinois SB2875, introduced by Sen. Laura Murphy, creates a comprehensive Consumer Data Privacy Act similar to laws in California and Virginia. It gives Illinois residents rights to access, correct, delete, and port their personal data, opt out of targeted advertising and data sales, and challenge AI-driven profiling decisions that affect things like loans, jobs, housing, and healthcare.
How This Might Impact Your Business
Applies to companies handling personal data of 100,000+ Illinois consumers annually, or 25,000+ consumers if more than 25% of revenue comes from selling data (payment-only transaction data excluded from the count).
Companies using automated profiling for consequential decisions (lending, hiring, housing, insurance, healthcare, education, criminal justice) must let consumers question the outcome, see the data used, and get decisions reevaluated after corrections.
Consumers can opt out of targeted advertising, data sales, and profiling via universal opt-out signals (like browser-based Global Privacy Control), forcing ad tech, retail, and publisher platforms to honor those signals within 45 days.
Controllers must sign binding contracts with processors (vendors) covering data handling, subcontractor approval, deletion at contract end, and annual third-party assessments; existing vendor contracts will need renegotiation.
Sensitive data (biometrics, health status, immigration status, geolocation accurate beyond 3 decimal degrees, data on children under 13) triggers heightened protections and consent requirements.
Broad carve-outs exist for HIPAA-covered data, Gramm-Leach-Bliley financial data, FCRA credit data, FERPA education data, insurance companies, banks, small businesses (as defined by the SBA), and employment/B2B data.
Illinois Attorney General has exclusive enforcement authority (no private right of action), but companies should expect AG investigations and consent decrees similar to enforcement patterns in other state privacy laws.
What Should You Do
Have your data team calculate whether you hit the 100,000 or 25,000 consumer thresholds for Illinois residents; if you're close, start scoping compliance now.
If you use AI or automated systems for hiring, lending, insurance underwriting, or housing decisions, ask your product and legal teams to document how you would explain a decision to a consumer and reevaluate it after data corrections.
Audit your ad tech stack and website to confirm you can detect and honor universal opt-out signals (like Global Privacy Control) for Illinois IP addresses.
Inventory your vendor contracts (processors) and flag which ones need updates to include the required processing terms, subcontractor controls, and annual assessment rights.
Track the bill through Senate Assignments (currently re-referred after Committee Amendment No. 1); assign someone to monitor for hearing dates and amendments that could change thresholds or add a private right of action.
Who It Affects
Sponsors
Status Timeline
introduced
Senate Committee Amendment No. 1 Rule 3-9(a) / Re-referred to Assignments
January 16, 2026